Bundaberg Rum sinks $250K into flood recoveryBy Alyse Edwards, Thursday February 21, 2013 - 09:22 EDT
One of Bundaberg's best known businesses, Bundaberg Rum, has donated $250,000 to help reboot tourism in the flood-ravaged southern Queensland city.
Bundaberg Rum says it is important the corporate sector pitches in to help with the flood recovery and is encouraging other big businesses to do the same.
The Member for Hinkler, Paul Neville, says corporate businesses need to step up after natural disasters.
"After you've had a bad flood, there's a reluctance for a few months for tourists to want to go to that area," he said.
"Bundaberg's [a] very resilient place and it's back on its feet and what the company wants to do is boost things like the motels, the restaurants, the caravan parks the petrol stations and give tourism a kickstart.
He says the move is a good precedent.
"They're a big corporate citizen in Bundaberg - they're showing the way," he said.
"I'm sure other major companies that are based here will possibly take the lead and do something similar.
"It's a precedent to tell people we're resilient, we're coming out of this flood, we're inviting people back to the community and we're going to boost the economy of the town."
© ABC 2013
More breaking news
Sydney's run of cold weather has continued today but when can we expect it to warm up? Considering last autumn was the warmest on record the past few wintry days have been a shock to the system for many.
Snow has fallen in the upper Blue Mountains and parts of the NSW Central Tablelands, where a cold trough has been moving through the region.
Two weeks into the official snow season and the Snowy Mountains have finally had a decent dusting.