Fairfax Media Network

Advertise with Us

Advertise with Us

Weatherzone.com.au is a product of The Weather Company and is Australia's leading commercial source of weather on the Internet.

Weatherzone.com.au, provides all the weather information you will ever need, from detailed 7-day forecasts, extensive radars, satellites, expert commentary, specialised weather sections and much more.

Weatherzone.com.au delivers comprehensive weather information across all of Australia:

  • Averaging 20 million page views per month
  • 1.2 million unique users per month
  • ranks among the top 10 of all Australian News and Media web sites (Hitwise)
  • the number one commercial weather site (Hitwise)
  • the number two Australian weather site (Hitwise)
  • the leading provider of weather products for Internet services and mobile

Users regard the detail, credibility and accuracy of information the main features that distinguish Weatherzone apart from all other weather sites. (AC Nielsen October 2005)

Weatherzone Profile

Our user profile is concentrated around males 30-64 years.

  • 78% are male
  • 22% are female
  • 43% are aged 30-44
  • 39% are aged 45-64
  • 88% have shopped online in the last year
  • 76% visit Weatherzone at least a few times a week
  • 45% visit Weatherzone at least daily

Weatherzone Users

Weatherzone.com.au delivers an engaged and loyal audience that can be targeted at the local level.

Who is our audience?

  • Outdoor Enthusiasts
  • Boaters & Marine Enthusiasts
  • Agriculture Professionals
  • Contruction/Engineers
  • Finanace
  • Aviation
  • Mining
  • Energy
  • Meteorologists / Weather Enthusiasts
  • Fed, State & Local Govt.
  • Consumers

Weatherzone Targeting

We deliver highly valued advertising opportunities to reach this audience.

  • Geo target your customers from State down to postcode level
  • Homepage high impact advertising
  • Event triggered targeting (weather conditions, forecasts etc)
  • Time of day targeting
  • Weather News

We welcome your enquiries about advertising on weatherzone.com.au.

Scott Kirkland

Digital Specialist
Web: http://www.adcentre.com.au/fairfax-digital-network.aspx

Display Your Local Weather

Weather News

Drought aid: Where has the money been allocated and what difference is it making on-farm?

14:28 EDT

Billions of dollars in government aid, across all tiers, has gone to farmers during the drought this year.

Hail storm kills 400 kangaroos and 150 goats on properties in far-west New South Wales

13:56 EDT

A flash storm that ripped through parts of drought ravaged Far West New South Wales has left a trail of death and destruction for two grazier families.

Roll cloud and mammatus on show in southern Australia

13:48 EDT

Rain, thunderstorms and odd clouds have swept across South Australia and Victoria during the last 24 hours.